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Trend-Driven Innovation : Beat Accelerating Customer Expectations
Trend-Driven InnovationBeat accelerating customer expectations. Every business leader, entrepreneur, innovator, and marketer wants to know where customers are headed.The problem? The received wisdom on how to find out is wrong. In this startling new book, the team at TrendWatching share a powerful, counter-intuitive truth: to discover what people want next, stop looking at customers and start looking at businesses.That means learning how to draw powerful insights from the way leading brands and disruptive startups—from Apple to Uber, Chipotle to Patagonia—redefine customer expectations. Sharing the secrets that have led thousands of the world's most successful brands and agencies to rely on TrendWatching for over a decade, Trend-Driven Innovation is the book that will reconfigure your view of the business world forever. You'll learn: How to spot emerging trends using three crucial building blocks, and how to recognize the expectation gaps that herald opportunity. Why most professionals focus on precisely the wrong trends and innovations, and how to avoid this. How to turn trends and insights into innovations that customers will love. Amid the endless change that defines today's business environment, opportunity is everywhere.Highly practical, and featuring real-world examples from around the world, Trend-Driven Innovation is the actionable, battle-tested manual that will enable you harness those opportunities time after time.Setting you up to build an organization that matters, products customers love, and campaigns people can't stop talking about.
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Expectations
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Great Expectations
Young Philip Pirrip, nicknamed Pip, is meant to become an apprentice for his brother-in-law, a poor blacksmith.But his destiny changes upon meeting three unusual people: an escaped convict, a tragic woman, and a captivating young girl.Pip’s life is altered in an instant when a secret benefactor gives him a large sum of money.Pip has “great expectations” for his new life as successful and wealthy life as a young gentleman.Has his life actually changed for the better . . . or for the worse?
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Bleak Expectations
The story Charles Dickens might have written after drinking too much gin…Follow half-orphan Pip's extraordinary exploits with sisters Pippa and Poppy and best friend Harry Biscuit, as they attempt to escape the calculating clutches of the dastardly Mr Gently Benevolent, defeat the hideous Hardthrasher siblings, and deflect disaster at every turn!Will evil be vanquished by virtue? Can love triumph over hate?Mark Evans' stage play Bleak Expectations is a hilarious, chaotic caper, featuring dastardly villains, preposterous names, pulse-quickening romances, heart-rending death scenes, and definitely, probably, hopefully a happy ending. Based on the award-winning BBC Radio 4 series, the play opened at The Watermill Theatre, Newbury, in 2022, directed by Caroline Leslie.It transferred to the Criterion Theatre in London's West End in 2023, where it featured a medley of many well-known actors and comedians. It offers rich opportunities to amateur theatre companies looking for a gloriously daft Dickensian romp which will have their audiences joyfully transported and begging for more.
Price: 11.99 £ | Shipping*: 3.99 £
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Grave Expectations
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Great Expectations
Pip is a poor orphan, a boy with “no expectations” being raised by his unkind sister and her husband in a small home on the marshes of Kent.But when Pip meets the bizarre Miss Havisham and her beautiful ward, Estella, he starts to yearn for a life as a gentleman.However, Pip will discover that wealth and honesty do not go hand in hand, and that kindness can be found in the most surprising places.A love story, a mystery, and a sharp critique of upper-class English society, Great Expectations remains one of Dickens’s best-regarded works.
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Great Expectations
Little treasures, the FLAME TREE COLLECTABLE CLASSICS are chosen to create a delightful and timeless home library.Each stunning, gift edition features deluxe cover treatments, ribbon markers, luxury endpapers and gilded edges.The unabridged text is accompanied by a Glossary of Victorian and Literary terms produced for the modern reader.Dicken's cast of characters, from the orphan Pip, Miss Haversham and Estella to the aptly named Magwitch takes the reader through a Victorian society riven with social ills, and misplaced ambition.Pip, a blacksmith's apprentice encounters and helps the escaped convict Magwitch who subsequently repays the boy with a secret fortune.Pip misunderstands the source of elevation, thinking it comes from the high society of Miss Haversham and her cold-hearted daughter whom he adores.His wilfull naivety is exposed throughout as Estella's disdain for Pip makes him try ever harder, to the detriment of `joe Gargery and Mrs Joe, the good people who raised him in poverty at the forge.Ultimately Miss Haversham burns to death in a fire and Magwitch dies in prison leaving a chastened Pip without his fortune.At the end all is resolved when finally he wins Estella's heart.
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Great Expectations
Part of the Chiltern Classics range. In Great Expectations, one of his best-loved novels, Dickens tells the enthralling story of the orphaned Pip and introduces us to a gallery of unforgettable characters including Joe, the kindly blacksmith, the mysterious Magwitch, the reclusive Miss Havisham and the beautiful but cold-hearted Estella. Chiltern are publishers of exquisitely crafted editions of the world’s finest classic literature.These beautiful books are a perfect mix of tradition and the very latest in printing techniques.With wonderful original, detailed and embossed covers, sparkling gilt edges, cream art paper, ribbon markers and stitched binding they are simply the most beautiful classics ever published.
Price: 20.00 £ | Shipping*: 3.99 £
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